Tag

#vendor-analysis

backlink-vendor-accountability

How to Vet Link Building Companies Before You Hire One

Outreach agencies, guest-post marketplaces, link insertion sellers, press-release distributors and network operators all call themselves link building companies, and they deliver very different things. This guide shows how to tell which kind you are talking to, what each pricing model implies, which questions to ask in writing, and how to check a small paid pilot before committing to more.

Palash Bagchi · September 23, 2026 · 10 min read

backlink-vendor-accountability

Backlink Provider Analysis: How to Evaluate a Link Vendor

Evaluating a backlink provider is a different exercise from evaluating a single placement: it's about the vendor's whole operation, not one link. This piece walks through sample verification, the footprint checks that expose shared infrastructure across a vendor's inventory, the contract clauses that protect a buyer after signing, and the compliance questions worth asking before money changes hands.

Palash Bagchi · September 15, 2026 · 11 min read