Research
Website Audit: What It Covers, and the Link Checks Most Audits Skip
A website audit reviews crawling and indexing, speed, on-page content and links. The links part usually stops at a backlink count. bklink's audits of 4,447 placed links on 3,001 publications found 31% followed, 83% still on the page, and only 11% in an article that ran on one site alone.